Perth City Of Craft

Project Overview

Branding for Perth City of Craft, collabiration project. i created the logo design as part of the collab. designed with inspiration from perth musuem where we found the keys to perth city. the logo is a version of the end of the keys

Design Process

We found inspiration from the Perth City museum, here we found the 'keys to the city' this is where the logo inspiration came from.

Typography

Bold condensed headings paired with clean sans-serif supporting type. the logo display font comes from a custom typeface.

Colour Palette

Warm off-white, black, accent red and project-specific supporting tones.

Final Outcome

A memorable visual identity system ready for print, digital and social use.