Perth City Of Craft
Brand Identity
Aberdeenshire, Scotland
Branding for Perth City of Craft, collabiration project. i created the logo design as part of the collab. designed with inspiration from perth musuem where we found the keys to perth city. the logo is a version of the end of the keys

Branding for Perth City of Craft, collabiration project. i created the logo design as part of the collab. designed with inspiration from perth musuem where we found the keys to perth city. the logo is a version of the end of the keys
We found inspiration from the Perth City museum, here we found the 'keys to the city' this is where the logo inspiration came from.
Bold condensed headings paired with clean sans-serif supporting type. the logo display font comes from a custom typeface.
Warm off-white, black, accent red and project-specific supporting tones.
A memorable visual identity system ready for print, digital and social use.
